Magento is a popular content management system with open source code, which is focused on the development of online stores. This CMS is based on PHP and ZendFramework. The Magento system is very convenient both for administrators and users (buyers) of the site.
Thanks to a large set of tools and extensive functionality, Magento is popular among developers of online stores. Nawadays, Magento is a part of Ebay Inc. There are a lot of online stores of major technology brands, including Samsung, Lenovo, Olympus and others among its developments.
"We are not just working on the e-commerce market, we are creating it." - Company Magento.
If you use this CMS for development, then the built-in templates will help to create a bright site design.
Magento is primarily a software for online stores that works with downloadable products. The engine is an alternative to such well-known CMS, as PrestaShop, OpenCart, VirtueMart. But Magento has a large number of significant features.
Main features of CMS Magento
The Magento engine is quite flexible and allows you to greatly diversify the system and makes a lot of fine settings. That's why it is well compatible with large online stores, which have a special sales experience and specific customer needs.
But it does not mean that this content management system can not be used on small commercial sites. The point here is that Magento is very demanding to resources and therefore it is economically inexpedient to create a small display case on it. You will need to spend significantly more resources on hosting resources during developing on this CMS. In addition, you will have to buy a domain and pay for the development team's time.
Therefore, if only there are really reasons, you can prefer Magento to alternative options. The main reason is that you do big business.
The creation of a site on Magento can bring a lot of surprises. Developers notice new chips and functionalism even after many years of working with the engine.
What is better to use Magento Enterprise or Community
The content management system Magento offers two versions: a free community engine (Community), and a paid Enterprise version, for which you need to pay a fixed amount.
If we compare them, there is only one significant difference. The commercial version of CMS includes high-quality customer support. But you can get such support and much cheaper if you contact our company's employees.
Who will use CMS Magento
The content management system will be extremely useful and beneficial to the owners of large online stores. In this side, it is almost ideal. But even if you have smaller site, the use of Magento can provide additional benefits.
In addition, CMS will be a good option for stores where unconventional marketing tools are used. And it will be effective for highly specialized sites, the audience of which knows their needs and needs additional functionality.
If you want to create the most comfortable conditions for your customers, you need to be ready to spend additional funds on the site content.
You cannot understand the work of CMS Magento without special skills. The system is much deeper and more complex than, for example, the popular OpenCart engine. Therefore, you either have to be an experienced developer yourself, or order services from experienced professionals.
The disadvantages of Magento
As it has been already mentioned, Magento is quite a resource-consuming and fastidious software that does not work on every hosting. If you use a service that costs several dollars a month, then a number of difficulties can arise. Theoretically the software will work, but the results will be unsatisfactory. Magento will work slowly on such hosting, which is bad for users.
Therefore, you need to purchase a special hosting or VPS for high-quality work, which automatically increases the costs of your business.
The complexity of supporting all Magento settings is another feature. Therefore, the owners of stores, which use this CMS, hire skilled programmers who are involved in the integration of certain functions, for the continuous and high-quality operation of the web resource.
The advantages of Magento
- Friendliness. Sites, which use Magento, are convenient and attractive for users.
- Scale. Magento supports the management of a large trading network, which can consist of several stores on different domains. There is a unified system of administration to do this.
- Uniqueness. You can create your own unique design using the available CMS templates.
- Multicurrency. The site on Magento provides a convenient interface and involves working with different currencies (with automatic conversion).
- Integrity. You can use direct cash settlement, include delivery methods and add additional modules if you have a commercial project.
- Convenience. The assortment of goods is easy to sort by a flexible filter system, which works with many basic and additional attributes.
- It is easy and convenient to edit products with CMS.
Astwellsoft specialists are well acquainted with the Magento engine and will help you create a unique and high-quality online store with it.