2018-01-10
Toyota Hybrid Drive
https://toyota.ua/hybrid-innovation/drive-eco
An innovative Toyota Hybrid test drive
Task
Prove to potential buyers the profitability of a hybrid car.
Solution
From the installed sensors in the Toyota Hubrid cars, the data was sent through the ESM module to the central server, where was organized the work of the API protocol. On the official website was installed an interactive online opportunity to view the results of all the test drives with real fuel consumption.
Results
Customer loyalty to the brand and trust to Hybrid vehicles has been increased due to the confidence in the credibility of data regarding Toyota Hybrid cars fuel consumption.

